Marketing & Lead Generation Representative

• Growth opportunity: Build experience in insurance, marketing, sales, and business development
• Hands-on training: Learn the products, systems, and strategies needed to succeed
• Performance-driven environment: Your activity and results directly contribute to agency growth
• Career development: Gain valuable experience that can lead to expanded sales and insurance opportunities
• Meaningful impact: Help connect individuals and families with coverage designed to protect what matters most
• Supportive team: Work alongside professionals focused on growth, accountability, and success

• Making outbound calls to prospective customers to introduce insurance products and agency services
• Identifying and qualifying potential customers based on their needs and interest
• Following up with leads generated through marketing campaigns, referrals, and other sources
• Scheduling qualified appointments for licensed team members
• Providing general information and answering basic questions about available insurance options
• Building rapport quickly and creating a positive first impression of the agency
• Maintaining accurate records of calls, leads, follow-up activity, and customer interactions
• Consistently managing a pipeline of prospective customers
• Tracking call activity, lead generation, and appointment results
• Following established agency and State Farm communication and compliance guidelines

• Previous sales, telemarketing, customer outreach, or lead generation experience
• Strong verbal communication and persuasion skills
• Confidence making outbound calls and starting conversations with new people
• The ability to handle rejection without losing momentum
• Excellent organization and follow-up habits
• Comfort working with CRM systems and tracking lead activity
• A professional and courteous telephone presence
• Basic insurance knowledge or the willingness to learn
• A results-oriented mindset and desire to contribute to agency growth

• Enjoy talking with people and building quick rapport.
• Are comfortable asking questions and creating interest.
• Stay motivated even when every conversation does not lead to an appointment.
• Like working toward measurable goals and tracking your progress.
• Want to gain experience in insurance, sales, and business development.
• Build Experience That Can Open Doors
• This role gives you exposure to insurance, marketing, prospecting, customer acquisition, sales strategy, and relationship building.
• For someone who wants to continue developing professionally, it can also provide a strong foundation for future opportunities in insurance sales, account management, business development, or agency leadership.